When it comes to digital marketing implementation for growing business,a Founder is confronted with the following challenges
- Limited digital marketing knowledge
- Marketing budget constraints
- No access to the right talent
- Lot of data which needs to be drilled down
- Keep up with the constant change in digital marketing
These challenges act as friction to achievement of business goals & eventual revenue growth.Quantifying this somewhat in three broad areas are
- Understanding core concepts-It is moderately difficult (40-60%) for a Founder to learn fundamental digital marketing concepts like SEO, social media marketing, and email marketing.
- Developing a strategy-Customizing a strategy to a specific business and target audience requires more effort (60-80%).
- Implementation and execution: Putting the strategy into action with specific tactics can be very challenging (70-90%)
Agile Digital Marketing help founders and business owners in accelerated implementation and execution of a digital marketing strategy, by smoothly transitioning from a planning to a execution phase, in the shortest possible time.